About Us

In a nutshell, we’re in business to provide screen-free family entertainment.

As parents ourselves, we are determined to help parents empower their children so they develop their creativity and emotional awareness through their own access to a wide range of songs, music, and stories.

It’s magic at their fingertips!

Step 1

Way back when in 2014,

Step 2

In summer 2016

Step 3

After winning a few prestigious awards and following Jooki's initial success,

Step 4

Early 2021,

Step 5

There are a lot of exciting plans in the pipeline, so be sure to watch this space.

MEET THE

TEAM !

Will Moffat

Co-Founder

“I love sharing experiences with my son, but I never felt comfortable letting him use my phone. So when Theo suggested starting a company to create the Jooki I jumped at the chance. I’ve already been through the startup experience in San Francisco and after a fun stint at Google I was ready to dive back in.”

Theodore Marescaux

Co-Founder

“I got the idea for the Jooki when I had to take my phone out for the fifth time to play the same song over again for my 3yr old daughter. At home all our music is digital and our kids lost the ability to independently explore music and stories. When I was their age just I could just put a CD or cassette on. That freedom and charm of physical interaction with media has largely disappeared.”

Pieter Palmers

Co-Founder

“When I saw the first Jooki prototype, I knew that this is not only a fun project for a maker, but it’s also a great answer to a personal need. At home we speak Dutch and I want my daughters to listen to stories and music in our language. That content exists, but it’s not easy to find and actually quite expensive. We’re on a mission to help parents to easily access their traditional treasures.”

A FEW OTHERS IN THE TEAM

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MICHAEL GHYSELS

CUSTOMER SERVICE DIRECTOR

jooki

Christine Brendle

CEO
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jooki

MONA MARCHETTI

SOFTWARE DEVELOPER

MICHEL TOMBROFF

CHAIRMAIN OF THE MUUSELABS BOARD
LinkedIn Profile